Resume

Jaeger Di Paola Kemp Design, Burlington, VT 1997 - 2000 ACCOUNT DIRECTORY/COPYWRITER

Responsible for client relationships, strategic vision and day-to-day work flow for business-to-business and consumer products companies as part of a 70-person, world-class design firm. Also responsible for writing assignments including promotional materials, ads, brochures, and internal communication pieces for a wide variety of clients.


Accomplishments included increasing billings and gaining new assignments, managing pro bono work, helping create new strategic directions, developing positive team and client relationships.


Clients have included the Backhill division of Burton Snowboards, Champion International Paper Co., Concept 2 Rowing, Levi Strauss & Co., Magic Hat Brewing Company, Merrell Footwear, Timex, Wall St. Journal Interactive Edition, and W.L. Gore and Associates.

KSV Communicators, Burlington, VT, 1994 - 1997 MARKETING MANAGER

Responsible for developing new business contacts and acting as primary representative for 35 person advertising, marketing, public relations and market research agency.


Accomplishments included coordinating meetings with over 100 companies and opening two new geographic markets in a 24 month period.


Other activities included developing marketing plan, coordinating responses to major RFPs from government agencies and private organizations, representing agency to community and business organizations, maintaining prospect management database, creating special events for clients and prospects, developing strategic alliances with other organizations, presenting agency to prospects, participating in agency management and long-range planning.

Landmark, Burlington, VT, 1991 - 1994 PARTNER

Partner with former husband in landscape contracting and design firm catering to discerning homeowners. Accomplishments included creating productive professional liaisons with area landscape architects, property managers, foresters and architects, developing client relations systems, and creating management systems that rewarded employees for quality and efficiency. Other activities included financial management, long range planning, materials acquisition, landscape and garden design, marketing and client communications, and employee management and education

Planned Parenthood of Northern New England, Williston, VT, 1988 - 1990 DIRECTOR OF EXTERNAL AFFAIRS

Responsible for public relations, education and outreach for two-state, $5 million service and advocacy organization; managed Vermont and New Hampshire lobbyists, grassroots organizer, and group assistant. Accomplishments included acting as effective spokesperson to a wide range of constituencies during volatile period when anti-choice groups had targeted this affiliate for protests, invasions, blockades, and other forms of violence and intimidation. Public outreach resulted in dramatic increases in donations, volunteer activity, support for issues among the public and the legislature, and increased local and national visibility of affiliate. Other activities included crisis management, writing and producing newsletters, annual reports, fundraising letters, and other communication vehicles, speech writing and public speaking, staff education and management, participation with other senior managers on policy setting and long range planning, budgeting and financial management, special event coordination.

Flynn Theater for the Performing Arts, Burlington, VT, 1987 - 1988 DIRECTOR OF MARKETING

Responsible for marketing events presented by historic, art deco, 1500 seat theater, including dance, music, drama, children's and family programs. Accomplishments included creating innovative ad campaign to build awareness and understanding of events, inaugurating the Flynn Forum, a series that brought prominent business writers and thinkers to the stage, developing cohesive look for all communication pieces, developing positive and productive media relations. Other activities included development of brochures, playbills, advertisements, fundraising vehicles, conducting public and media relations, supporting efforts of program director and facilities manager, and selling advertising space in playbill.